An innovative advertising campaign inspired by creative designer #Elie Saab from nature, considering that this year gave the world a fresh and timely perspective and a new understanding of resilience. When the crowded noises silence in our lives, only one voice appears, from inside the deep emptiness: the voice of the sacred source. Thus, we return to the basics of creation, our sacred way of artistic expression, and our basic freedom.
In this context, the designer announced the launch date of his new collection, which will be in September. The team is working hard and tired to achieve this waiting group.
I visited Laila Muraywid’s studio in Paris, it is the kind of place that rearranges your inner geography. A Syrian artist working between painting and sculpture, she creates objects that feel at once intimate yet cosmic, like relics from ancient times that pulse with contemporary pain and splendour.
Saudi Arabia is taking another bold step in redefining its cultural landscape with the launch of the Saudi Museum of Contemporary Art (SAMoCA), a landmark project that reflects the Kingdom’s growing investment in the arts.
In a moment where the Middle East continues to navigate complex realities, art remains one of the most powerful tools for memory, identity, and resistance. The exhibition Forget Me Not: South Lebanon in Memory and Motion offers a deeply human perspective on a region often reduced to headlines.