Guests including international and MENA region celebrities, press, and VIPs gathered together to celebrate 5 designer winners, in a ceremony presented by model Irina Shayk and Al Jazeera TV presenter Fairouz Ziane.
FTA Founder Tania Fares welcomed guests alongside Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani, Chairperson of Qatar Museums and Co-Chair of Fashion Trust Arabia, under the Patronage of Her Highness Sheikha Mossa Bint Nasser.
The winners were selected by the FTA Jury, a prestigious group of industry heavyweights, during today’s Judging Day at the M7 culture space in Doha. The 24 designer finalists presented their collections to the Jury, and competed for the following award categories: Ready-to-Wear, Eveningwear, Accessories (Shoes & Handbags), Jewellery, Franca Sozzani Debut Talent Award and this year’s newly introduced Guest Country Award, which was in partnership with Colombia.
Each winner will receive financial support of up to $200,000, and benefit from an extensive mentorship program with key FTA partners.  This includes a special partnership with retailer MATCHESFASHION, which will be stocking exclusively on its website all FTA 2021 winners, in addition to providing business mentorship.
FTA has announced the winners of this year’s FTA 2021 Awards:
Zaid Affas, Ready-to-Wear designer winner
Alia Bin Omair, Jewellery designer winner
Port Tanger (by Bilal Fellah,) Accessories designer winner
Benchellal (by Mohamed Benchellal,) Eveningwear designer winner
El Tayeb Nation (by Abdelgarder El Tayeb), Franca Sozzani Debut Talent Award
A New Cross (by Agustin Nicolas Rivero), Guest Country Award