British Artist Sacha Jafri, the holder of the Guinness World Record for ‘The Largest Art Canvas in the World’ having recently completed the largest social, artistic and philanthropic initiative in history, which reached over 3 billion people across 140 countries, of the world, has contributed three priceless artworks to the in-person live auction that was held on Saturday, 24 April 2021, at Mandarin Oriental Jumeira in Dubai.
Proceeds of his items, that was displayed for sale at the auction, went towards the ‘100 Million Meals’ campaign that aims to provide food support to individuals and families in underserved communities across 30 countries across the world during the Holy Month of Ramadan.
Sacha Jafri’s items donated to the auction  includes the clothes he wore while creating his record-breaking painting ‘The Journey of Humanity’, an art piece signed by international celebrities in support of the ‘100 Million Meals’ campaign, and a painting to be created live with Hollywood actor Will Smith.  
Jafri said, “As an artist and humanitarian, I am honored to be supporting such a fantastic cause as the 100 ‘Million Meals’ campaign, which, in line with the UN, aims to end world hunger by 2030, focusing on countries very dear to my heart within the continents of Africa, South America and the regions of the Middle East, India, Indonesia and the wider area of South East Asia. I am delighted and forever inspired and motivated to do whatever I can to be able to help with this devastating and heart-wrenching global crisis. With love, effort, sacrifice, and empathy, this pain and injustice can be healed and together we can end world hunger.”