LOEWE’s collaboration with wildlife campaign Knot On My Planet is now in its third year, and brings the Elephant bag entirely crafted in Shuka; a vibrant checkered fabric traditionally used by the Kenyan Maasai tribes people to create shawls.
The LOEWE and Knot On My Planet Elephant bag features a tasselled strap hand-woven by an artisan collective of women from the Samburu Trust in Northern Kenya. Also crafted in the same vibrant colours found in the Shuka shawl, this textile speaks of the Samburu people’s affinity with the natural world that sustains their way of life: blue for the sky, red for the blood of their cattle and white for their cows’ milk. Limited to 300 editions, the Elephant bag launches on March 25, 2021 as an online exclusive, on and